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Ali Reda set up a r + d as a design practice in mid 2002 having spent twelve years working on a wide ranging portfolio of high profile projects for a number of well known design firms, Ali completed his studies at the University of Sydney architecture school. He was the dean's nomination for the NSW medal for design. Most recently, Ali was responsible for designing and overseeing many prestigious projects in Sydney, Singapore, New Zealand, Indonesia, UAE, Tanzania and Lebanon. These projects include residential, commercial, hospitality, communal and interior projects mostly for high profile clients.
Ali Reda set up a r + d as a design practice in mid 2002 having spent twelve years working on a wide ranging portfolio of high profile projects for a number of well known design firms, Ali completed his studies at the University of Sydney architecture school. He was the dean's nomination for the NSW medal for design. Most recently, Ali was responsible for designing and overseeing many prestigious projects in Sydney, Singapore, New Zealand, Indonesia, UAE, Tanzania and Lebanon. These projects include residential, commercial, hospitality, communal and interior projects mostly for high profile clients.
"a r + d is about honest and simple design. What makes us unique, is the fact that we always create projects that are in respect of the culture and heritage of the region we are in.
Success, to me would be to know that I have given inhabitants a sense of joy in what I have done for them."
ali reda
principal design director
b.arch & building science
university of sydney, australia
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